Lorton Data announces A-Qua Command™

Leader in cloud-based mail list processing services releases enterprise solution

Minneapolis, MN — January 10, 2012 — Lorton Data, a leader in data driven marketing services, today announced the release of A-Qua Command, a fully automated, cloud-based, enterprise mailing software alternative that integrates directly into mailers’ workflows. Just two years after launching the first complete cloud-based pre-mail processing service, A-Qua Mailer™, Lorton Data adds another powerful solution with A-Qua Command.

In comparison to A-Qua Mailer, where a browser is used to access services, A-Qua Command provides a Windows command line interface for users to configure templates and scripts that automate repetitive or similar address quality and mail list processing jobs. No mailing software is needed.

Services such as ZIP + 4®, NCOALink® processing, Duplicate Elimination, Postal Presort, DSF, Intelligent Mail® barcodes, Printer File Output, and more are accessed in the cloud, saving thousands of dollars per year when compared to costs associated with using on-premise mailing software. Cloud computing eliminates upgrade fees, costs for dedicated computer equipment, and dramatically reduces the expenses associated with keeping on-premise software up-to-date. Since all pre-mailing services are available with A-Qua Command, no add-ons are needed.

“A-Qua Command is suited for enterprise-level users, who typically buy very expensive mailing software to automate their jobs,” states Josh Evans, VP, Product Development at Lorton Data.  “Now, they can seamlessly incorporate this solution into their current workflow at a much lower cost, and also take advantage of everything that cloud computing has to offer.”

All processing services are automated and enabled by A-Qua™ Lorton Data’s proprietary data management platform, making turnaround fast and results accurate. USPS® pre-mailing processes are certified and provide the maximum savings and postal discounts available.

In conjunction with the release of A-Qua Command, Lorton Data is announcing another industry first, usage based pricing. On-premise enterprise software is costly and fixed. A-Qua Command allows users to pay only for what they use.

About Lorton Data
Lorton Data provides data driven intelligence and insights to power decision making and improve performance. Cloud-based services include A-Qua Lists™ sales lead and list acquisition, A-Qua Mailer™ pre-mail data processing, and A-Qua Command™, a fully automated enterprise mailing software alternative. A-View™ capabilities provide customized solutions for data acquisition, database management, analysis, modeling, processing, and reporting services.

Lorton Data is located in Arden Hills, MN. The company was founded in 1989 and is privately held.


Contact:                            
Trudy Weiser
Marketing Communications Manager
Lorton Data
651.203.8222
tweiser@lortondata.com