Benefits of Advanced Address Correction

• Tests have indicated a 14% lift in NCOA^Link™ matches


• Reduces cost per mailpiece - printing, lettershop, postage


• Build a better image by mailing fewer duplicates


• Improves deliverability and increases response rates

AAC is additional processing that will attempt to correct records that fail to ZIP + 4^® code. Addresses that do not ZIP + 4 code during the initial CASS™ process will be passed against the AAC file. Name and address information is compared to Experian's proprietary data. When a match to a more correct or complete address is made, the address from Experian data is utilized to correct or repair the incoming record. The record is then passed back to the ZIP + 4 software for appropriate coding. This service can be used to repair house lists or rental lists.

Important: Lorton Data must have a valid Experian NCOA^Link Processing Acknowledgment Form on file before NCOA^Link processing with AAC can begin.

Example:

Input Data: John Lorton 2125 Hennepin Ave Minneapolis MN 55413

ZIP + 4 Data File: 2125 E Hennepin Ave and 2125 W Hennepin Ave

Proprietary Data File: John Lorton 2125 E Hennepin Ave Minneapolis MN 55413

The Experian data has John Lorton at a complete address. This additional data identified the missing directional so the record can now be ZIP + 4 coded.

Output Data: John Lorton 2125 E Hennepin Ave Minneapolis MN 55413-2717

Contact our NCOA^Link team for further details. Call 612-362-0290 or email ncoa@lortondata.com.

Use these services with AAC:
Apartment Append
COA +
ZIP + 4 Processing
NCOA^Link
Merge/Purge
DSF²