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Previous Spotlights (in order of appearance):
Download our White Paper and learn about recommendations for deploying an effective address update strategy.
SuiteLink & LACSLink increase deliverability
Effective August 1st SuiteLink and LACSLink are included with all ZIP + 4 and NCOALink processing. Both are valuable tools for improving address quality, saving money and increasing sales. Read more about SuiteLink & LACSLink.
New requirement for automation discounts
Lorton Data's services help you correct records that will be affected by the change coming August 1st 2007. Learn more about the upcoming change and get information on how to maintain your automation discounts. Read more. As of February 1st 2007 our DSF2 prices are dropping. Our minimum is reduced to $100; per thousand cost starts at $2.00 with quantity discounts. Learn more about the DSF2 service. Increase your response rate and reduce your postage costs even more! Advanced Address Correction is an exclusive service used to repair or replace incorrect or missing address components. With the AAC option, the ZIP + 4® software can code addresses that would otherwise not be barcodable. | Read more |
Apartment Append is an exclusive tool available to correct or append apartment information. With Apartment Append you can repair addresses that might otherwise be undeliverable. Also, tests indicate a 10% lift in NCOALink matching with valid secondary address information. | Read more |
Insure that you are doing the most to reach your customers. Incorporate COA+ to catch moves not found through the United States Postal Service® (USPS®). In addition to NCOALink matches, it is not uncommon to see another 1-3 % of the input records match to COA+. | Read more |
It is every direct marketer’s responsibility to market smart. Some consumers do not want to receive promotional mail at home. Lorton Data can help you respect these consumer requests with our Mail Preference Service which uses The Direct Marketing Association’s (DMA) Mail Preference File. | Read more |
Telemarketing is an increasingly challenging environment. More than ever, it is critical that you take a responsible approach to the business. Not adhering to privacy practices and guidelines can be costly! Lorton Data uses The Direct Marketing Association's TPS file to identify consumers who do not want to receive promotional calls at home. | Read more |
MINNEAPOLIS, MN –Jan 20, 2005–Lorton Data announced today that it has been granted a full service license by the USPS® (United States Postal Service®) to offer NCOALink processing. | Read more |
We will continue to provide the same great service and quick turn-around, only now with lower pricing! | Read more | Press Release Lorton Data Now Offers LACSLink MINNEAPOLIS - August 9th 2005 – Lorton Data announced today that it can directly offer its customers the U.S. Postal Service (USPS®) LACSLink product after being certified by the USPS. LACSLink (the 911 Address Conversion Matching Tool) enables Lorton Data to provide a new address when an address has been updated for the 911 conversion program. | Read more |
Firstlogic Partners with Lorton Data for Integrated Full Service NCOALink La Crosse, Wis. and Minneapolis, Minn., Jan. 4, 2006 - Firstlogic, Inc., a global provider of commercial mail and data quality software solutions, and Lorton Data, a leading provider of direct marketing database services, today shared the success of a newly released service that seamlessly provides integrated and easy to use United States Postal Service® (USPS®) NCOALink change of address services for Firstlogic's Postalsoft® Desktop Mailer® and Business Edition™ 7.62 customers. | Read more | |
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